In 2017, Dr. Joseph Gaudio was taking courses on Sleep Disordered Breathing at the Dawson Academy. Then one day, Joe, a long-time client and friend, asked me if I knew anything about children’s sleep disordered breathing.
Although I had worked exclusively with dentists for nearly 30 years, I had never heard of SDB. Then Joe told me that, in his opinion, there weren’t any good tools available to effectively explain sleep disordered breathing to the parents of children with the disease. Finally, Joe asked if I would explore the subject and consider creating a brochure to solve that problem.
After Googleing “sleep disordered breathing”, it didn’t take me long to understand the profound importance of getting kids with sleep disordered breathing the treatment that could change their lives. However, as I searched for information, I also realized that Joe was spot on with his opinion about available communication tools. .
And so began a seventeen-month journey that wound through hundreds of hours of research and hundreds of hours of writing. Not being a Dentist or an OMT, I monopolized Joe’s time asking him to check what I had written about sleep disordered breathing, offer valuable advice and insights, and gently suggest changes to my work. Because of the intricate complexity of the disease, the Sleep Disordered Breathing Tri-Fold Brochure eventually turned into a 24-page Sleep Disordered Breathing Hard Cover Book.
When I printed the first book, unbeknownst to me, Joe decided to show it to Dr. Pete Dawson. According to Joe, Dr. Dawson looked through it and proclaimed our efforts, “a game changer in the field of sleep disordered breathing.”
Since then, further research and multiple critiques by assorted airway professionals have advanced the information and graphics even further. I would be remiss if I didn’t take this opportunity to especially thank Dr. Ben Miraglia, Dr. Duane Grummons and Orofacial Myofunctional Therapist, Victoria Wright.
Four years later, Dr. Gaudio, has become an instructor on Sleep Disordered Breathing at the Dawson Academy. As for me, I have dropped almost all other services from my advertising agency, Curtis Marketing Group, Inc and have focused almost entirely on sleep. Dr. Gaudio is available as a clinical speaker for your group. Contact him at 908-879-4001.
Please be my guest and window shop our store. I trust that you will find the perfect communication tool that will help you in your practice. Thank you for coming to our website. And, finally, I thank you for changing the lives of children.
